The Art of Natural Perfumery
Zeenah Perfumes is a house of rare olfactory treasures dedicated to sourcing, distilling, and presenting the world's finest artisan-distilled pure oud oils and traditional natural attars.
Rooted in centuries-old traditions and guided by uncompromising craftsmanship, we create fragrances for discerning collectors, luxury perfume houses, pharmaceutical companies, aromatherapists, and connoisseurs who value authenticity above all else.
Our philosophy is simple.
Authenticity. Heritage. Excellence.
Every drop we offer reflects nature's finest ingredients, patiently transformed through traditional methods that have been preserved for generations.
Our Story
A Legacy Distilled. A Vision Shared
Zeenah Perfumes was never created as just another fragrance brand.
It was born from a heritage that has lived for generations.
In Hojai, Assam, one of India's most respected regions for agarwood distillation, our founder Abdul Haseeb grew up surrounded by the timeless craft of producing pure oud oil. For his family, oud was never considered a luxury—it was a tradition, a livelihood, and an inheritance passed from one generation to the next.
Using carefully selected agarwood from the forests of Upper Assam, Harangajao, Nagaland, Manipur, and Garo Hills, experienced artisans practiced the ancient art of hydro-distillation. Natural rainwater, slow firewood heating, handcrafted stills, and extraordinary patience transformed precious agarwood into one of the world's rarest natural fragrances.
For decades, these exceptional oils quietly travelled through traders into luxury markets around the world. The fragrance became famous, but the craftsmen, their knowledge, and the true origin of these remarkable oils remained largely unknown.
Everything changed when Mr. Nizamudheen, an academic and researcher with international experience, encountered the global oud industry during his doctoral studies in Malaysia.
There he witnessed how agarwood oils were scientifically studied, graded, and appreciated as some of the world's most valuable natural fragrance materials. Yet he recognized that many oils originating from regions like Hojai reached international markets without any connection to the artisans who created them.
Determined to reconnect the fragrance with its true origin, he returned to Assam.
There he met Abdul Haseeb, whose deep knowledge of traditional distillation, unwavering integrity, and commitment to authenticity perfectly reflected the values he believed the industry deserved.
Soon they were joined by Shabeer Ali, a software engineer, entrepreneur, and digital marketing strategist with extensive international experience. As Nizam's childhood friend, Shabeer shared the same vision of introducing genuine artisan-distilled oud to the global market while preserving its heritage.
Together, the three founders combined strengths that rarely exist in one company:
- Generations of traditional oud distillation expertise.
- Research-driven knowledge and deep understanding of natural perfumery.
- Modern technology, branding, and global market access.
What united them was one clear purpose:
To ensure that the true essence of artisan-distilled oud and traditional Indian attars reaches the world exactly as nature intended—pure, authentic, and directly from its source.
That vision became Zeenah Perfumes.
Not to modernize an ancient craft.
But to protect it.
Not to manufacture fragrances.
But to preserve nature's finest aromatic treasures.
Not to chase mass production.
But to produce exceptional fragrances in small batches where quality always comes before quantity.
What We Create
At Zeenah Perfumes, authenticity begins at the source.
Unlike many fragrance companies that simply trade or repackage oud oils, we are directly involved in the art of distillation. Our artisan distillers operate traditional hydro-distillation degs in Hojai, Assam, where carefully selected agarwood is transformed into pure oud oil using time-honoured techniques, natural rainwater, slow firewood heating, and generations of expertise.
Because we oversee every stage of the distillation process—from selecting the raw agarwood to collecting the final drop of oil—we are able to ensure the highest standards of purity, authenticity, and quality. Our oud oils are 100% pure, with no dilution, no synthetic additives, no alcohol, and no artificial fragrance compounds.
In addition to our own distillations, we have built long-standing relationships with trusted artisan distillers and producers across the world's most respected oud-producing regions. These partnerships allow us to carefully source exceptional pure oud oils directly from their origin while maintaining the same uncompromising standards that define Zeenah Perfumes.
Our Collection Includes
Artisan Distilled Pure Oud Oils from Our Own Distillation
- Upper Assam Oud
- Harangajao Oud
- Hindi Qadeem
- Suyufi Upper Assam
- Other exclusive Assam artisan distillations
Carefully Sourced Pure Oud Oils from Trusted International Partners
- Prachin Oud
- Trat Oud (Thailand)
- Cambodia Oud
- Indonesian Oud
- Other rare regional oud oils
Every oil in our collection is personally selected and evaluated for its purity, aroma profile, maturity, and character before becoming part of the Zeenah collection.
Traditional Natural Indian Attars
Alongside our oud oils, we also offer a carefully curated collection of authentic natural Indian attars. Crafted using traditional distillation methods and natural botanical ingredients, our attars preserve the richness of India's centuries-old perfumery heritage without relying on synthetic fragrance compounds.
Whether distilled in our own degs or sourced from our trusted partners around the world, every bottle bearing the Zeenah name reflects one promise:
Pure. Authentic. Artisan Crafted.
Why Choose Zeenah Perfumes
- Artisan Distilled: We produce our own pure oud oils in traditional hydro-distillation degs in Hojai, Assam.
- 100% Pure: No dilution, no alcohol, no synthetic fragrance, and no artificial additives.
- Trusted Global Sourcing: We also source exceptional pure oud oils from trusted artisan partners in Indonesia, Thailand, Cambodia, and other renowned oud-producing regions.
- Traditional Indian Attars: Authentic natural attars crafted using centuries-old distillation techniques.
- Small Batch Production: Every oil is carefully distilled or personally selected to ensure exceptional quality and authenticity.
- Worldwide Supply: Trusted by collectors, luxury perfume houses, pharmaceutical companies, aromatherapists, and fragrance enthusiasts across the globe.
Our Mission
To preserve the heritage of artisan oud distillation and traditional Indian attar making while delivering the world's finest natural fragrance materials with authenticity and integrity.
Our Vision
To become a globally trusted name for artisan-distilled pure oud oils and traditional natural attars.
Our Team
Our team combines generations of traditional distillation expertise with international business, research, and digital innovation to bring authentic natural fragrances directly from their source to customers worldwide.
Join Our Journey
Experience the beauty of pure oud oils and traditional natural attars—crafted with patience, guided by heritage, and trusted by fragrance lovers around the world.
Zeenah Perfumes
Pure by Nature. Crafted by Tradition.